Our Mission

We’re trying to find the next generation of wildly creative, madly ambitious beauty fanatics to take on the growing beauty industry. We’re about forging new paths. We’re big advocates of being fiercely independent but know the value of learning from those who came before. We believe that a foundational knowledge of the craft is fundamental to success because beauty’s not just an art, it’s a science. It’s those who know the why behind what they do are the ones who truly succeed—simply knowing how isn’t enough.